Milan, 16 September 2026
The MICAM Milano, MIPEL, Milano Fashion&Jewels and TheOneMilano trade shows close today at Fiera Milano.
Together with SIMAC Tanning Tech, which is still underway, the four events have given rise to Fashion Link Milano, an initiative that has enhanced the strength of the individual trade shows through a system-wide vision.
The events attracted 37,000 professional visitors, thanks to an experience spread across seven exhibition halls, offering a wide range of products and companies and a strong international presence. From European countries such as Spain, Germany, France, Türkiye, Greece and Poland, and, among non-EU markets, China, the United States, Japan, Nigeria and South Africa. |
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THE BUYER AT THE HEART OF A NEW TRADE FAIR MODEL
The transformation of the buyer journey was one of the cross-cutting themes of this edition. Digital research, collection selection, meeting schedules and direct relationships with companies is brought together in a single environment, where the trade fair maintains a central role as a place for discussion, choice and the development of business relationships.
To support this journey, the events have developed digital tools, matchmaking platforms, in-depth content, training sessions and fashion shows, adopting different approaches according to their respective markets, customers, companies and visitors.
With the close of the September edition, Fashion Link Milano thus consolidates a trade fair model based on complimentarily: events with strong individual identities that, together, build a platform capable of representing a broad and strategic part of the fashion system and the supply chains that support it.
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